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Using metaphor analysis

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Metaphor analysis is a way of obtaining understanding of a text by identifying and analysing the metaphors used in it. Metaphor analysis, as usually described, uses the researcher's intuition as a means of identifying the metaphors. MIP, the Metaphor Identification Procedure, uses a more valid and repeatable way of finding the metaphors. MIP may be applied in a way that will produce a quantitative or qualitative result. As a result, the application of MIP links quantitative and qualitative research and their results through one method of identifying the metaphors.

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Qualitative Report

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